Jari Löfroos grew up surrounded by entrepreneurship in South Ostrobothnia. As a child, he spent his summers at his grandfather’s sawmill and followed in his father’s footsteps in the family’s furniture store. A strong entrepreneurial spirit and deep belief in the value of hard work were instilled in him from an early age. In 2000, Jari Löfroos decided to fulfill his dream of becoming a third-generation entrepreneur by acquiring the forestry company Maaselan Kone in Haapajärvi, Northern Ostrobothnia. Through determined effort and a strong team spirit, the small company where versatility was key grew into an internationally successful business with a solid financial foundation.
This marked the beginning of Terra Patris’ growth story, which over the years has been strengthened by strategic acquisitions and increasing market shares. From the very start, exports have played a crucial role in the group’s expansion, and we firmly believe that international growth will continue to be the key to our success.
Today, Terra Patris is a pioneer in innovative small-scale manufacturing industries, serving customers worldwide. We strive to support our businesses so they can focus on what matters most — developing high-quality products and services while ensuring sustainable and profitable growth. Long-term development is our core value — we are building a stable foundation for our customers and investors alike.
We take great pride in our employees, whose dedication makes growth and internationalization possible. Together, as one group, we are shaping Terra Patris into an even stronger and more global industrial company — one that honors tradition, supports its businesses, and builds a success story for the future.
Members of Board

Jari Löfroos
Chairman of the Board

Turkka Hirvonen
Chief Executive Officer

Jyrki Pihlava
Chief Financial Officer

Mikko Löfroos
Board member

Tapio Kankaanpää
Board member

Vesa Koivula
Board member

Riikka Löfroos
Board member

Emilia Löfroos
Board member
